Our Company's Journey

Born in 1997, BabyCircus blends passion, dedication, and a strong desire to bring warmth and joy to caregivers and their little loved ones. We began on a relatively small scale, but with unfaltering commitment and resilience, we experienced significant expansion in 2004. Our mission goes beyond creating elegant and comfortable clothes; we aspire to contribute positively to the world.

Sustainable Commitment

At BabyCircus, we foreground the well-being of our little ones and the planet. This guiding principle sees us producing all our clothing using organic and sustainable materials. Our commitment guarantees a radiant and joyful future for the next generation. As we advance through the digital age, we are thrilled to connect with parents and caregivers worldwide through our interactive website.

Join the Circus

We warmly invite you to become part of our extraordinary journey. Explore our unique designs, draw inspiration from our story, and discover the perfect clothing for your little one. United, we can create enchanting memories and metaphorically dress our babies with love and care. Step into the magical world of BabyCircus — where every little touch makes a big difference.


A story of remarkable growth and strong company values since 1997.

Social responsibility

At BabyCircus, we are proud to have created more than 125 direct and 150 indirect jobs, amounting to 275 employment opportunities. We ensure our work schedules accommodate our employees’ family lives and hire people of all ages. Prioritizing safety and well-being, we follow stringent health and safety procedures and provide regular training to our team to prevent accidents and equip them for potential scenarios. We assign roles based on individual design, sewing, cutting, or finishing strengths. Throughout the COVID–19 pandemic, we retained 100% of our workforce.

Cutting-edge technology

We leverage advanced technology and systems to ensure the top-notch quality of our products; this includes raw material audit systems for product quality assurance, computer programs and plotters for design creation, modern manufacturing and finishing equipment, and a metal detector system to prevent any needle from leaving our factory unnoticed.

Honesty and transparency

Our brand proudly reflects our identity – “Hecho en México” (“Made in Mexico”), underlining our local manufacturing. We use Cotton USA for its suitability with delicate baby skin. We carefully select our suppliers, ensuring the best natural and synthetic fiber materials for our products. Morito Scovill, a renowned Japanese brand in the baby industry, manufactures our hypoallergenic and anti-rust snaps. Furthermore, we source our threads from COATS, a leading British company with an illustrious history. At BabyCircus, honesty forms our DNA as our guiding principle in building loyalty and trust with our customers, employees, and providers.

High-quality standards

We work by the specifications of prestigious brands like Disney, Star Wars, Walmart, Sears, and Mead Johnson. We take pride in consistently meeting their demanding quality requirements. Our production processes comply with international standards across all areas — design, graduation and trace, audit of raw materials, cutting, embroidery or transfer, manufacturing, quality audit, brooch, finishing, metal detection system, packaging, storage, and distribution. Our modern, clean, and safe facilities offer a conducive work environment that ensures product quality for our clients.

Certifications and awards

We hold several certifications and awards for our quality and commitment to social responsibility.

  • Intertek: Audited for social responsibility and declared a safe company to work for.

  • Bureau Veritas: Recognised for FCCA audit and product safety.

  • TTSA Mexico: Certified by Walmart worldwide labs.

  • Superbrands Worldwide 2017: Honoured as the best brand in its category.

Our Presence

BabyCircus has a marked presence in Mexico, Canada, Central America, and the USA currently available online on Amazon.com.